California is the largest US supplement market, known for health-conscious consumers and stringent regulations including Proposition 65. With major markets in Los Angeles, San Diego, and the San Francisco Bay Area, California sets trends for the rest of the US supplement industry.
Trendsetter for US market, high demand for clean label/organic, strong e-commerce and DTC, influencer-driven, wellness lifestyle
Highly competitive, consumers willing to pay premium for quality, strong retail presence (Whole Foods, Sprouts, independent health stores)
Regulated by: FDA (federal) + California Department of Public Health + OEHHA (Prop 65)
California's Prop 65 requires warnings on products containing certain chemicals (including lead, cadmium, and other heavy metals) above specific thresholds. Nearly all supplements require third-party testing to determine if Prop 65 warnings are needed. Our testing partners provide Prop 65 analysis with every batch.
California Consumer Legal Remedies Act has stricter standards than federal law for advertising claims, labeling, and consumer protection. Claims substantiation is crucial.
Prop 65 testing and compliance expertise included
Manufacturing partners with California facilities for local production
1000-unit MOQ perfect for testing California market
Understanding of California's trendsetting consumer preferences
Label compliance for both federal and California-specific requirements
Our California-based manufacturing partners offer fast fulfillment to major California markets. Products can ship directly from California facilities to LA, SF Bay Area, and San Diego within 1-2 business days. This is ideal for fast-moving e-commerce brands.
Prop 65 testing adds $300-500 per formulation
Prop 65 warnings can hurt sales (but required if thresholds exceeded)
Highly competitive market - differentiation essential
Premium positioning expected - consumers are educated
Fast-moving trends - need agility in product development
For the US market, typical timeline is 4-6 weeks for white label products (existing formulas) or 4-6 weeks for custom formulations. This includes manufacturing, third-party testing, and compliant labeling. No FDA pre-market approval required for most supplements, allowing faster market entry than Canada.
Our minimum order quantity is 1,000 units regardless of market. Most manufacturers require 5,000-10,000 units, but our low MOQ approach lets you test the California market without massive upfront investment. This is especially valuable when entering a new geographic market.
For the California market, expect $8,000-15,000 for your first 1,000-unit production run at our MOQ. This includes manufacturing, packaging, third-party testing (COA, microbial, heavy metals), and compliant labeling. California Prop 65 testing adds $300-500. Costs vary based on dosage form, ingredients, and packaging. <a href="/contact" class="text-mint-600 hover:text-mint-700 underline">Contact us</a> for a custom quote.
It depends on your formulation. California's Proposition 65 requires warnings if your product contains certain chemicals (including heavy metals like lead or cadmium) above specific thresholds. We include Prop 65 testing with every batch to determine if warnings are needed. Most supplements require testing, and many require warnings. Our manufacturing partners help you minimize contaminant levels to avoid warnings when possible.
We understand the unique characteristics of the California market, from consumer preferences to regulatory nuances to distribution channels. Our 1,000-unit MOQ lets you test the California market without massive risk. We provide FDA-compliant labeling, GMP-certified manufacturing, and third-party testing as standard. We include Prop 65 testing and compliance expertise for the California market. Plus, we can help you expand to Canada when you're ready, giving you dual-market capability.
We're a full-service supplement partner, not just a manufacturer. Our services include: custom formulation, white label and private label, manufacturing coordination with GMP-certified facilities, third-party quality testing, FDA-compliant labeling, label compliance review, fulfillment services, and marketing support. We handle everything from concept to customer delivery.
Our expert team will guide you through the entire process - from formulation to FDA compliance to manufacturing to market entry. Get started with California's leading supplement manufacturing partner.