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Our Team

The People Behind
Nutricraft Labs

We are a small team of supplement industry professionals who got tired of watching good brand ideas fail because of bad manufacturing experiences. So we built something better.

5
Team Members
15+
Years Experience
20+
Brands Launched

Our Story

Nutricraft Labs started from a simple frustration: too many promising supplement brands were failing before they even got started. Not because their products were bad or their marketing was weak, but because they could not find a manufacturing partner willing to work with them at a reasonable scale.

The industry standard for minimum order quantities sits around 5,000 to 10,000 units. For a new brand testing the market, that means committing $50,000 or more before knowing if customers will actually buy. Most entrepreneurs do not have that kind of capital to risk on an unproven product.

Our founding team spent years working inside the supplement manufacturing industry. We saw the disconnect between what manufacturers wanted (large, predictable orders) and what emerging brands needed (flexibility, guidance, and lower risk). We knew there had to be a better way.

We knew there had to be a better way.

So we built Nutricraft Labs as a bridge. We partnered with multiple GMP-certified manufacturers across North America and Asia, negotiating terms that let us offer 1,000 unit minimums to our clients. We combined that with the industry knowledge we had accumulated to offer real guidance, not just order processing.

Today, we have helped 20+ brands go from idea to shelf. Health enthusiasts launching their first product. Athletes creating supplement lines for their followers. Gyms and wellness practitioners building house brands. Each one started with a conversation and ended with products their customers love.

15+ Years of Combined Experience

Our team brings deep expertise across every aspect of supplement manufacturing and brand building.

Formulation & Product Development

Creating effective supplement formulas across capsules, tablets, powders, gummies, and specialty formats.

Regulatory Compliance

Navigating FDA requirements, Health Canada NPN applications, and international supplement regulations.

Manufacturing Operations

Understanding production timelines, quality control processes, and supply chain management.

Brand Launch Strategy

Helping new brands position themselves, price products, and enter the market successfully.

Ingredient Sourcing

Identifying quality raw material suppliers and understanding ingredient trends and pricing.

Packaging & Labeling

Designing compliant labels and selecting packaging that protects product integrity.

What We Stand For

These are not corporate buzzwords. They are the principles that guide every decision we make.

Transparency First

We tell you what you need to hear, not what you want to hear. If a formulation will not work or a timeline is unrealistic, we say so upfront.

Your Success Is Our Success

We only win when your products sell. That is why we are invested in getting the details right from day one.

Quality Without Compromise

Every manufacturer in our network meets strict GMP standards. We do not cut corners on compliance or ingredient quality.

Accessible Expertise

Industry knowledge should not be gatekept. We share what we know so you can make informed decisions about your brand.

Why Brands Choose Us

We Actually Answer Your Questions

No gatekeeping. If you want to understand why something costs what it costs or why a formulation works a certain way, we explain it.

We Have Done This Before

Our team has launched products across every major supplement category. We know what works and what does not.

We Are Not Too Big to Care

You will not be passed between departments or lost in a queue. When you work with us, you work with people who know your project.

We Tell You When Something Will Not Work

If your idea has a problem, whether regulatory, practical, or market-related, we will tell you before you spend money on it.

Lower Barrier to Entry

Start with 1,000 units instead of the 5,000-10,000 most manufacturers require. Test your market without betting the farm.

We Work for You, Not the Manufacturers

We are on your side of the table. Our job is getting you the best terms and quality, not filling a factory's production schedule.

Both US and Canada Covered

Whether you are targeting the US market, need Health Canada NPNs, or both - we have the regulatory expertise and partners to make it happen.

No Handoff to a Call Center

The people you talk to during sales are the same people managing your project. No bait-and-switch after you sign.

We Find a Way

Unusual format? Niche certification? Tight deadline? We do not say "that is not possible" - we figure out how to make it happen.

Ready to Talk?

Schedule a free consultation with our team. No pressure, no obligations. Just a conversation about your supplement brand idea and how we might help.

See How We Work